Monday, September 28, 2009

CultureGPS

I was researching Cultural Communication and how different businesses and people interact within each type of 'culture' when I stumbled upon a new application that the iPod and iPhone now have. Created by Professor Geert Hofstede this application is called the CultureGPS and it allows you to access more than 100 different countries/regions around the world to inform yourself as to how these different cultures act and why.

I personally think it's a smart idea because not many people are well informed of the many different cultures around the world and it helps to break barriers whether it's within a business or a vacation.

Through extensive research Professor Geet Hofstede and his group of researchers analyzed the various different cultural backgrounds, national values and practice worldwide=. After such research they developed a validated 5-dimension model which explains cultural differences in a unique and powerful manner.

To explain a little more about the CultureGPS application here is a direct quote from the webpage:

CultureGPS is a tool for the iPhone and iPod Touch that enables you to analyze behavior differences in intercultural encounters and to predict to a certain degree, which interactions evolve when people from different nationalities meet and work together.

CultureGPS will help you analyze, understand and handle cultural differences in a business context.

http://www.culturegps.com/About.html

1 comment:

  1. This app is now available for android phones also. You can find it here
    https://play.google.com/store/search?q=culturecompass

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